Billboard sites in Gold Coast

40 signs and 87 traffic counts held for Gold Coast, and the rules a new sign meets.

  • Signs stored within 20 km: 40 (18 from operators' published sign lists; 13 from council or planning approvals for signs; 9 from open map data).
  • Within 5 km of the centre: 16.
  • Traffic counts held: 87, 54 of them at 20,000+ vehicles a day.
  • Busiest counted road: Pacific Highway (Pacific Motorway), 179,549 vehicles a day.
  • Busy roads with no stored sign within 1 km: Coomera Link Road.
  • Most signs near one road: Southport - Nerang Road, 8.
  • People in the districts inside the radius: about 583,400.

Busiest counted roads

RoadVehicles a daySigns within 1 kmNote
Pacific Highway (Pacific Motorway)179,5492Motorway reserve
Smith Street Connection Road70,2963
Southport - Burleigh Road56,0066
Gold Coast Highway (Helensvale - Southport)53,0855
Labrador - Carrara Road50,2746
Nerang - Broadbeach Road48,6284
Gold Coast Highway (Broadbeach - Coolangatta)39,2933
Southport - Nerang Road37,7558
Burleigh Connection Road37,7542
Hope Island Road33,9981

Where the signs are

Southport - Nerang Road (8), Southport - Burleigh Road (6), Labrador - Carrara Road (6), Gold Coast Highway (Helensvale - Southport) (5), Nerang - Broadbeach Road (4) and Smith Street Connection Road (3).

From the centreSigns
Under 2 km3
2 km to 5 km13
5 km to 10 km10
10 km to 20 km14
Vehicles a dayCountsNo sign within 1 km
20,000 to 50,000397
50,000 to 100,00082
100,000+74

Biggest districts: Coomera (22,900), Nerang - Mount Nathan (22,000) and Upper Coomera - North (21,400).

Sign rules: Queensland

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Last updated: 14 November 2026. Guide only. Confirm all results with a council planner before you rely on them.