Billboard sites in London

254 signs and 3,983 traffic counts held for London, and the rules a new sign meets.

  • Signs stored within 25 km: 254 (254 from open map data).
  • Within 5 km of the centre: 38.
  • Lit or electronic: 23.
  • Traffic counts held: 3,983, 872 of them at 20,000+ vehicles a day.
  • Busiest counted road: M25, 158,462 vehicles a day.
  • Busy roads with no stored sign within 1 km: A4202, A4008, A1(M), A4088, A240 and A297.
  • Most signs near one road: A3, 32.

Busiest counted roads

RoadVehicles a daySigns within 1 kmNote
M25158,4620Motorway reserve
M4156,4915Motorway reserve
A406149,84814
A13133,0859
A40116,8937
A3112,77732
A1106,71910
M11105,0690Motorway reserve
A2104,40112
A102103,02130

Where the signs are

A3 (32), A102 (30), A217 (28), A206 (26), A214 (25) and A3036 (24).

From the centreSigns
Under 2 km2
2 km to 5 km36
5 km to 10 km100
10 km to 20 km100
20 km to 25 km16
Vehicles a dayCountsNo sign within 1 km
20,000 to 50,000675439
50,000 to 100,00013590
100,000+6252

Sign rules: England

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Last updated: 14 November 2026. Guide only. Confirm all results with a council planner before you rely on them.